Free Download Media Today 4th Edition and Key Readings in Media Today, Academic Package: Media Today: Mass Communication in a Converging World (Volume 2)
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Media Today 4th Edition and Key Readings in Media Today, Academic Package: Media Today: Mass Communication in a Converging World (Volume 2)
Free Download Media Today 4th Edition and Key Readings in Media Today, Academic Package: Media Today: Mass Communication in a Converging World (Volume 2)
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Review
“Media Today combines a thorough overview of each of the media industries with a conceptual model that helps students understand the common research, finance, production, distribution and exhibition processes all of the industries address in their own ways. By the end of the term, students are fluent in that conceptual terminology and consistently report that they have a much more sophisticated understanding of the trends and reports about media they see every day. It is a terrific book.â€- Kathleen A. Hansen, Professor, University of Minnesota School of Journalism and Mass Communication "Media Today is well organized and sets a wonderful context for students to understand the industries. The structure is logical and better than any other intro text out there." - Amy Reynolds, Dean, College of Communication and Information, Kent State University “This is an extremely well organized guide to Media Studies." - Sophia Drakopoulou, Senior Lecturer in Media, Culture and Communications, Department of Media, Middlesex University London “Turow’s Media Today text is an outstanding introduction to the past, present, and future of ever-evolving media. The book’s accessible overviews on modern media-related industries and its examples drawn from popular culture of many eras make this an invaluable resource for teachers and students of basic media courses.â€- Jordan M. McClain, Assistant Teaching Professor of Communication, Drexel University "Media Today is an excellent textbook providing just the right balance between challenging theory and appropriate cases and examples that students can relate to. In a media word changing at lightning speed this book manages to stay contemporary and present material in a way that captures the attention of my students". - Valerie Gannon, Lecturer in Advertising, Dublin Institute of Technology “One of the strengths of Media Today is the application of mass comm theories to current situations. Students and faculty will find the book to be a well-rounded mass comm textbook. “- Nader Chaaban, Adjunct Professor of Communication, George Mason University. “Media Today is one of the most comprehensive books on the market about media industriesâ€- Gail Ramsey, Communication Lecturer, Montgomery County Community College "I really love this book. I’ve looked at many other books and this one is superior to all of them because it has just the right mixture of historical background and modern-day uses/implications/dilemmas.â€- Dave Edwards, Communications Instructor, South Central College
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About the Author
Joseph Turow is Robert Lewis Shayon Professor of Communication at the University of Pennsylvania’s Annenberg School for Communication. A former Chair of the Mass Communication Division of the International Communication Association, he is the author of more than 150 articles and 10 books on media industries.
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Product details
Paperback: 470 pages
Publisher: Routledge; 6 edition (December 9, 2016)
Language: English
ISBN-10: 9781138928466
ISBN-13: 978-1138928466
ASIN: 1138928461
Product Dimensions:
8.8 x 0.8 x 11.2 inches
Shipping Weight: 2.5 pounds (View shipping rates and policies)
Average Customer Review:
4.1 out of 5 stars
16 customer reviews
Amazon Best Sellers Rank:
#254,643 in Books (See Top 100 in Books)
Rented for school
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Exactly as expected
the picture in the book is not HD quality enough, the wards on the picture could barely see
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Great condition.
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